adidas has unveiled the ULTRABoost 21, a fresh update of the brand’s most successful running franchise.
A team of leading adidas designers and product developers worked closely with the adidas running community and testers to create the new silhouette, which reimagines the original ULTRABOOST to deliver a bold new design combined with the latest in performance technology.
The core development in ULTRABOOST 21 is the redesign of the shoe’s torsion system.
The new adidas Linear Energy Push (LEP) provides a 15% increase in forefoot bending stiffness for a more responsive stride.
This works alongside adidas’ proprietary midsole BOOST technology, which packs in 6% more BOOST through an exaggerated heel curve, providing runners with incredible energy return and comfort in every step.
adidas ULTRABOOST 21 features:
- Optimised BOOST – 6% more BOOST capsules than ULTRABOOST 20 to provide runners with the perfect mix of support and comfort.
- ADIDAS LEP – newly redesigned ‘Linear Energy Push’ torsion system with stiffer, reinforced material in the midsole to provide runners with less flex in the forefoot and increased responsiveness.
- PRIMEKNIT+ – a more precise knit designed and forged for incredible support and enhanced movement, combining pure comfort with lightweight performance.
- Sustainable Support – Upper made with PRIMEBLUE, a high-performance recycled material containing at least 50% Parley Ocean Plastic, reinforcing the adidas 2015 brand commitment to sustainability.
The adidas ULTRABOOST 21 will be available in a vibrant white and fluorescent yellow colourway on adidas.co.za and in adidas concept stores from 28 January at the retail price of R3599 with further limited-edition drops to follow in February 2021. Visit adidas.com/ultraboost21 for more information.
Author: Pedro van Gaalen
When he’s not writing about sport or health and fitness, Pedro is probably out training for his next marathon or ultra-marathon. He’s worked as a fitness professional and as a marketing and comms expert. He now combines his passions in his role as managing editor at Fitness magazine.
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