Plant-based brand Moving Mountains has announced its debut in Hong Kong – which has one of the highest meat consumptions per capita in the world.
Moving Mountain’s sausages – and meat-free burger, which recently outsold all meat and veggie patties at a major U.K food distributor – are now available in 14 eateries across the country.
On Instagram, the company said: “Hello Hong Kong! We are very excited to announce that you can now find our plant-based products in restaurants on either side of Victoria Harbour.”
Moving Mountains added that more locations will start serving its products in the near future.
The company’s flagship burger – which ‘bleeds’ beetroot juice – recently became available to home cooks as it launched in U.K supermarket Ocado.
In a statement sent to Plant Based News, Simeon Van der Molen, founder of Moving Mountains, said: “When we launched Moving Mountains® plant-based ‘bleeding’ burger in 2018, it was a U.K-first. Over the last two years, we have worked with chefs and restaurants to bring our pioneering product to foodies across the nation, with each venue showcasing their talents to create a uniquely delicious serve every time.
“We are thrilled to now partner with Ocado to make the product available for UK consumers to enjoy in their homes. Home-cooking has never been more important, and we look forward to seeing what incredible serves will be created in kitchens across the country.”
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